1918 Internet Services

Nobody Reads Anymore

by Phil Buckley on February 24, 2010

Yesterday I was listening to Sonia Simone’s podcast about Brian Clark’s Teaching Sells idea (and website).

Pretty straight forward, but one line totally shocked me. 42 percent of college graduates never read another book after college.

Obey The Glowing Box

I was totally shocked by that when I heard it, but the more I thought about it, it made sense. 4 hours in front of the television each night pretty much kills that. If you find yourself in that group, ask yourself, “what if I stopped watching television one night each week?” What would you read?

When someone says, “…you read Wikinomics right?”, do you nod and hope they don’t get too specific? When was the last time you said to someone, “You have to read X!”. It’s a good feeling, and your friend or co-worker or boss will appreciate it.

Are you part of the 80 percent of U.S. families that did not buy or read a book last year? I was when I was a teenager. I never remember my mom or dad reading, so why would I?

Now I love reading. I get a lot from the books I choose and I’m always looking for new ones. I only buy about 1 of 10, the rest I get from my local library. When I do buy one, it’s one I know I’ll be loaning out to friends.

You want to read something good? Start with Love Is the Killer App: How to Win Business and Influence Friends by Tim Sanders. After reading it, you’ll wonder why you don’t have a book tucked under your arm all the time.

What book should I add to my list?

{ 34 comments }